Brand Modi rises: After NaMo tea stalls, now, NaMo sweet shops

The idea behind setting up the NaMo sweet shop was to promote Modi as a brand.

The BJP is leaving no stone unturned to promote its prime ministerial candidate Narendra Modi. Even as the Gujarat Chief Minister goes about promoting the NaMo brand in his own way, the party's cadres have resorted to some very innovative methods to promote brand NaMo.

First they came up with the idea of the NaMo tea stalls in Patna. Now, on the festive occasion of Navratra, they set up NaMo sweet shops in Saharsa district at the Navratra Mela. The idea: to promote Narendra Modi as the sweetest option available right now for the post of prime minister. So, on the last three days of the Navratras, the mela saw the well-decorated NaMo sweet shops handing out jalebis for free to the devotees who had come to pay their respects to Goddess Durga.

The idea behind setting up the NaMo sweet shop was to promote Modi as a brand and to mobilise the masses in his favour. So for three days, the devouts gathered at the mela, sweets were handed out free to them and Modi was promoted with much enthusiasm.

Sudhanshu, a devotee who had come to the temple here, said, "Our prayers before the goddess are that Narendra Modi should become the next prime minister."

The Saharsa district BJP MLA Alok Ranjan said, "We will be distributing these jalebis at the October 27 Hunkar rally as well. We intend to spread the Modi brand far and wide with these jalebis."

Another BJP leader Nitin Naveen says, "The NaMo tea stall has brought together the BJP workers and we are hoping that the NaMo jalebis will further strengthen Modi's base in the state."

Comments

Kejriwal finds no wrong in forging alliance with corrupt Congress

Arvind Kejriwal, who once was against taking Congress’s support, and got votes for the same in Delhi poll, has suddenly changed his stance saying there is nothing wrong in forming the Government in the State. On the issue of Government formation, the Aam Aadmi Party convener Kejriwal was quoted as saying, “It is a political question now… whether or not we form Government … there is nothing unethical about it now.” Earlier on Friday, AAP leader Manish Sisodia said that there were indications that people of Delhi want the party to form the Government but any final decision will be taken only after the result of referendum comes. Sisodia, who won from Patparganj seat, and few other party leaders have been holding a series of public meetings to get the perception of people on whether AAP should form a Government with the support of Congress. “There are indications that people want AAP to form the Government, but the final decision will be take only after the result of refer...

Market rally: Foreign brokerages raise their pitch on Modi’s election win

Just a month after investment bank Goldman Sachs upgraded Indian equity markets on hopes of a Narendra Modi-led BJP forming the next government, leading foreign brokerages CLSA and Credit Suisse too see prospects of significant gains in the market the run-up to the general elections early next year. The assumption is that the new government will act in a decisive manner and introduce bold new reforms. AFP For instance on November 10 Christopher Woods, chief equity analyst at CLSA Asia-Pacific markets said, “The forthcoming Indian elections is going to be the most important political event for investors in Asia next year. The perception of investors is that the investment cycle in India is partly driven by government policies and changes.” The brokerage has added one more percentage point to the small India overweight in the Asia Pacific ex-Japan relative-return portfolio primarily because of the potential catalyst provided by the forthcoming state elections. “It certai...

ORG poll: BJP to retain Madhya Pradesh and Chhattisgarh, to wrest Delhi and Rajasthan from Congress

The winter of 2013 is going to be colder for the Congress. The India Today Group-ORG opinion poll in four states going in for the December verdict predicts a resurgent Bharatiya Janata Party taking all. The survey conducted in Madhya Pradesh, Rajasthan, Chhattisgarh and Delhi (Mizoram, which also goes to vote, has not been covered in this survey) shows that the BJP is reaping the dividends of better investment in leadership. (Article continues below) ( L) Chhattisgarh's Raman Singh, Rajasthan's Vasundhara Raje, Madhya Pradesh's Shivraj Singh Chouhan and Delhi's Dr Harsh Vardhan The last few years have been hard for India with the growth rate slipping along with the currency looking to be in freefall and inflation climbing through the roof. A series of scams involving vulgar amounts of money left us stunned. The taint went deeper than imagined. It hit at the very confidence which added steel to the frame of bureaucracy, forcing India into a shell of policy p...

BJP Power INDIA

Search This Blog